THE CHALLENGES OF DIGITAL SUPPLY CHAIN IMPLEMENTATION: A CASE STUDY IN PROJECT MANTRA TOOL IN PT. UNIKACA PROBANA (UP)
Abstract
PT. UNIKACA PROBANA (a disguised name) developed an auto-tracker
for project management called MANTRA, as pioneer in digital supply
chain transformation journey. MANTRA is a digitized innovation planning
tool to automate master data management and packaging material
development in single touch point. MANTRA is expected to help business
by providing analytics and insights for better decision making. MANTRA’s
utilization rate is still not optimized yet – 63% up to October 2019. This
becomes the biggest challenge to be unlocked. Research goal is to help
finding root causes and suggested actions for this tool to become more
beneficial to users. This research uses qualitative methodology, with
data and information collected using direct observation and interviewing
nine respondents from three different clusters. Interview result are
reflected through mind-mapping and narrowed into two factors: core
technical capabilities and non-technical aspects. Several actions for
utilization rate improvement are by introducing change-agent,
distributing performance report, and transforming MANTRA from a “by
choice†to “must-use†tool. Final section concludes a diagnostic
framework that can be utilized to implement digitization in supply chain
environment.
Keywords:Â digital supply chain, challenge, utilization rate, improvement, framework
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DOI: https://doi.org/10.32535/jicp.v3i4.3313
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