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Vol 7, No 3 (2024): September 2024 Assessing Customer Trust, Satisfaction, and Loyalty in the Malaysian Ice Cream and Milk Tea Industry Abstract  PDF
Hala Najwan, Oh ZI Jian, Wen Kai Goh, Yong Teng Foo, Fatimah Az Zahraa` Azali, Xi Gao, Arya Tripathi, Daisy Mui Hung Kee
 
Vol 7, No 1 (2024): January 2024 The Effect of Eco-Friendly Packaging on Consumer Purchase Intention: A Study of Beverage Sustainable Packaging Practices Abstract  PDF
Nur Fatin Nabilah Binti Azaini Imran, Nur Firyal Binti Noor Effendee, Nur Hazwani Husna Binti Mohd Faris, Nur Irdina Safi Binti Mohd Puad, Nitin Nitin, Vanshika Verma, Kumar Mayur, Hui Ling Lim, Wei Chien Ng, Meenu Baliyan, Daisy Mui Hung Kee
 
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