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Vol 8, No 3 (2023): IJABIM VOL. 8 NO. 3 DECEMBER 2023 The Influence of Brand Satisfaction and Luxury Brand Attachment on Customer Advocacy Through Brand Loyalty on Zalora Marketplace Abstract  PDF
Michelle Yoanna Franscisca Brigitta, M. Irhas Effendi, Dyah Sugandini, Ignatius Agus Suryono
 
Vol 3, No 2 (2018): IJABIM VOL 3 NO. 2 The Influence of Semiotic Advertising Efficacy on Gen-Y Purchase Intent of Smart Phone Abstract  PDF
Elizabeth Adaobi Oputa, Fakhrorazi Ahmad
 
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