Factors Influencing Income of Micro and Small Enterprises In Minahasa Regency

Alzefin YRM Sinolungan; Rahel Widiawati Kimbal

doi:10.32535/ijabim.v9i2.2916

Factors Influencing Income of Micro and Small Enterprises In Minahasa Regency

Alzefin YRM Sinolungan, Rahel Widiawati Kimbal

Abstract

Research Objective is to determinie the Effect of Bussiness Capital, Bussiness Location, Training and Product Promotion together on the Income of Micro and Small Bussinesses in Minahasa Regency. Theoretically,the Factoâ€™s Affecting Income of Micro and Small Enterprises in Minahasa Regency.Small Micro (Producerâ€™s or Sellerâ€™s,namely whether or not a Trader is able to Influence Buyerâ€™s of Mechandise and Services (Consumerâ€™s) or Buyerâ€™s and get the Expected Resultâ€™s. Data used: Primary Data and Secondary Data.The AnalysisÂ Tool used is Multiple Regression Analysis. Research Business Locations: there are 25 Minahasa Districts, where the Minahasa Regency Research Business Loactions have a Positive and Significat Effect On The Business Income of Micro-Small Business Actorâ€™s in Minahasa Regency,so that it has the Effect of being able to increase the Income of Micro-Small Business actorâ€™s in Minahasa Regency

Keywords

Business Location; Capital; MSME Income; Promotion; Training

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DOI: https://doi.org/10.32535/ijabim.v9i2.2916